But there are general setups that always work well. Some parameters of the illumination will depend on the exhibiting platform. It can be for eCommerce like Amazon or eBay, or as an editorial for a website. The intentions of the studio shot differ. You need to experiment and take time to find what works for your particular product. The key to product studio lighting is making sure that the object stands out from the background and is bright enough. Only a plain wall, a tabletop, or even paper clamped to a bar can all yield professional results. You don’t need a fancy studio to shoot with studio lights. It also ensures that your photographs are always straight. This makes it easier to adjust the lighting setup. Tripods aren’t only for lights – use one for your camera as well. Need to make a studio light on a tight deadline or budget? Take a regular lamp, add a tungsten bulb, and throw a sheet over the tip to diffuse! You can use white plasterboard or cardboard to defuse some of the light and soften the shadows.ĭon’t have a diffuser? A white sheet works pretty well. There are a few simple steps you can take to illuminate your products even better. Use Simple Tools to Make Your Product Photography Better Westcott is more durable but can be a bit bulkier to handle. But they’re so inexpensive I tend to buy several in bulk. Neewer has broken more times than not in my experience. There is a price discrepancy between the two. The brands that are very popular for product studio lighting are Westcott Lighting and Neewer. Diffused lightings also work better for white balance than a spotlight. Hot spots are unflattering and a pain to retouch. This is a good way to avoid hot spots (overexposed spots in an image). This ensures that the light spreads across and around your product evenly. You’re always going to want to diffuse your studio light. I use octagonal light for overhead arrangements. My favourite shapes are square or rectangles for lights that hit at the subject’s height level. One overhead light and two lights you can use on the side, as a minimum! If you’re looking for more than a ring light, you’ll want an average of three softbox lights. You can also figure out how to cut reflections easier this way. This is because I like seeing the scene as I set it up rather than using continuous flash. I prefer a ring light or a continuous light softbox for e-commerce photography. All my continuous light softboxes are tungsten. They can change the color temperature if you adjust brightness levels. The bulbs are quite inexpensive to replace. Tungsten lights offer the highest output levels but also generate a lot of heat. They are composed of lots of small “light-emitting diodes” (LEDs) and generally last a long time. LED lights are very energy-efficient and produce very little heat. But they can tint in ways you may not like. The bulbs are available, cheap and easy to replace. There are three main types of studio lights: Fluorescent, LED and Tungsten.įluorescent lights are energy-efficient but have a low output of light. Lighting has the potential to make or break your product photos. You won’t get shades like the blue or green of a fluorescent or the orange of warm light. A true white light will not cause any sort of color casts. In general, this is labelled as ‘photography toned bulb’. Make sure that you use bulbs and flashes/strobes that have a true white hue exuding from them. The colors differ on a phone, on TV or on a laptop. You don’t want disappointed clients if the product(s) they receive don’t match up.Įveryone’s screen has different color calibration. Many customers buy products based on the colors showcased by your images. Accurate colors are very important in any type of product photography. Otherwise, you’ll be sitting in the editing room, removing all those pesky details.Īnother issue is ensuring that the colours of your product are realistic. Pay attention to reflections! Get ready to move lights around a hundred ways until you find the perfect configuration. You don’t want a reflection of your gear or lights as a distraction! Nothing looks worse than a gorgeous emerald ring with a camera lens reflection in its center. They mess with your lighting setup and cause shadows. Reflective surfaces will bounce light around in annoying ways. Jewellery, bottles, glass, and more are hard to photograph. Many products in product photography happen to be very reflective. Product Photography Lighting: Ensuring Realistic Colors and Minimizing Reflections
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |